HUBLOT COUNTS THE DAYS UNTIL THE 2023™ FIFA WOMEN'S WORLD CUP
HUBLOT, THE BENCHMARK FOR PRECISION TIMING FOR FOOTBALL, ONCE AGAIN BECOMES THE OFFICIAL TIMEKEEPER OF THIS FLAGSHIP TOURNAMENT FOR THE THIRD TIME
NYON, Switzerland, July 20, 2023 /NYI/ -- The 2023™ FIFA Women's World Cup is fast approaching! Hublot will be present as Official Timekeeper of the 64 matches of the tournament, from the first match of the group stage at Eden Park in Auckland between New Zealand and Norway on 20 July to the final in Sydney on 20 August. Each match will be punctuated by Hublot, thanks to the panels of the substitute referees, which will be shaped like the iconic Big Bang model, the LED panels and the Hublot Big Bang e Gen3, the luxury connected watch of the watchmaker dedicated to the most popular sport in the world, which will be worn on the wrist of all official referees of the competition. Hublot loves football!
Women's football is growing and Hublot, always first, different, unique, is proud to support its development and to carry its history of dedication, excellence and fair play around the world, inspiring a new generation of fans. The Swiss fine watchmaker will time the FIFA™ Women's World Cup for the third time, after having been the official timekeeper of the 2015 and 2019 tournaments in Canada and France respectively. Since then, Hublot has reinforced its commitment to growing women's football by serving as the Official Timekeeper for the UEFA Women's European Championship and the UEFA™™ Women's Champions League.
At this year's tournament, 107 agents (33 referees, 55 assistant referees and 19 video agents), including 94 women, will be present. Each of them will be equipped with Hublot's Big Bang e, a powerful luxury smartwatch that combines the design of the brand's flagship watch, the Big Bang, with cutting-edge materials and the latest connected technologies. This edition designed exclusively for agents has a number of special features designed to help them during a match, such as tracking yellow cards and extra time at the end of the match. In addition, the FIFA Women's World Cup 2023 app will be available for download by all owners of the Big Bang e Gen3™ via the Google Play store, which will allow you to follow all the action of the match on the wrist. The fan edition tracks each match by providing score updates directly to the wrist in real time.
Several "friends of the Hublot brand" will participate in the tournament, including Norway's Ada Hegerberg, the first winner of the Women's Ballon d'Or in 2018, Spain's Alexia Putellas, two-time Ballon d'Or winner, and Alex Morgan, who will take the field in Australia and New Zealand as a member of the United States team, which won the previous two editions of the FIFA™ Women's World Cup.
One of the agents wearing the Hublot Big Bang connected watch will be the French referee and friend of the Hublot brand Stéphanie Frappart, who has achieved many firsts during her illustrious career. Last year, she became the first woman to referee a men's World Cup match at the FIFA World Cup Qatar 2022™.
Beyond this summer's tournament, Hublot is now recognized as the benchmark in elite football timekeeping. The Swiss watch brand entered the sport in 2006 as a sponsor of the Swiss national team and has been growing its involvement ever since. Today, Hublot is also the official timekeeper of FIFA and UEFA's flagship men's events, including the FIFA™ World Cup and the UEFA European Championship. Hublot is also present at the UEFA™ Champions League and the Premier League™, the most followed football championship in the world.
Many of the most famous footballers and football personalities are Hublot ambassadors, including the great and late Pelé, Kylian Mbappé and José Mourinho.